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From Pitch to Profit: How Authentic Harnesses the Power of David Beckham’s Global Brand

2024 Global Conference

From Pitch to Profit: How Authentic Harnesses the Power of David Beckham’s Global Brand

Monday, May 6, 2024
11:30 AM - 12:00 PM PDT

A decade after retiring from professional football, David Beckham has remained a household name through a variety of high-profile endorsement deals and transformative partnership with Authentic Brands Group. Join Beckham and Authentic Chairman and CEO Jamie Salter, who open up on scaling the athlete’s brand through strategic endorsements, innovative business models, compelling digital and media partnerships and more.

Guests
David Beckham
Partner and Shareholder, Authentic Brands Group; Co-Owner, Inter Miami CF; Global Brand Ambassador; Philanthropist
Jamie Salter
Founder, Chairman, and CEO, Authentic Brands Group
Moderator
Michael Milken
Chairman, Milken Institute