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Speaker's Biography:
Peter Arnell
Chairman and Chief Creative Officer, Arnell Group
Peter Arnell is Chairman and Chief Creative Officer of Arnell Group, a brand ideation and experience marketing company specializing in integrated branding, strategy and communications solutions. Arnell Group runs Arnell CI, which specializes in logomark design, motion graphics and animation development, Arnell 360 specializing in experiential design, product and packaging design, architecture and product and environmental branding and Arnell Group Brand Consulting, specializing in brand visualization, strategy and brand-building programs. An architect and designer by training, Arnell has played a significant role in establishing the brand platforms and marketing strategies for leading global brands. He is also the Global Creative Director for Communications for Special Olympics, a special appointment. As an innovator in providing clients with holistic solutions, integration planning and a media neutral approach, Arnell has become one of the world’s most admired branding and holistic marketing specialists with unparalleled creative success and implementation. Arnell earned his degree in architecture at Columbia University and his degree in design at Princeton University.
Panel:
Advertising and Branding: Current Landscape and the Next Chapter »
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