As organizations grow, the data that is central to their value propositions often becomes fragmented and tougher to govern. This panel examines the benefits, in both B2B and B2C environments, of strong data governance and its support for innovation and disruption.
- Defining the problem: What is clean data and why is it so hard to achieve?
- What are the consequences of data disorder, at least in the short term? What if we do nothing?
- Big Data as disruptor: examples of the value of data innovation, and how to invest in it