Global Conference 2011
Animation: Where Technology Meets Imagination
Wednesday, May 4, 2011 / 9:30 am - 10:45 am
For decades, Disney ruled the magic kingdom of animated films unchallenged. Now it's got company. Not only is Pixar on a roll, but it seems that every major Hollywood studio is in the game, along with some big players in Asia and Europe. And not all of these films are aimed solely at children (causing parents everywhere to breathe a sigh of relief). European animators are exploring adult and art house genres, while U.S. blockbusters like "Tangled," "Toy Story 3," "How to Train Your Dragon" and "Despicable Me" counted plenty of grownups among audiences. What makes animated films such big business? Why do American films still dominate, and will this trend continue? Foreign animators are producing high-quality films with modest budgets as low as $3 million with an eye toward wider distribution. Is this a threat to the U.S. franchise? What opportunities exist for producers to create international financing, animation and distribution deals?