Global Conference 2010
Director of Emerging Platforms and TV Ads, Google
Mike Steib is Director of Emerging Platforms for Google, overseeing U.S. business operations for mobile, television and video ads, local and online audio ads, and commerce. He joined Google in 2007 as director of Google TV Ads. Before coming to Google, Steib was general manager of strategic ventures at NBC Universal, where he co-founded and led NBBC (a marketplace for digital video syndication, now part of hulu.com) and NBC Weather Plus, the first all-digital broadcast television network. In 2004, NBC Weather Plus received the GE Imagination Breakthrough award. Steib was co-chair of the NBC Affiliates Futures Committee and previously served as vice president in the Business Development group, which closed $20 billion in mergers and acquisitions. In 2000, he worked on launching new media businesses for Walker Digital LLC and spent the two previous years as a management consultant with McKinsey & Company. Steib is a graduate of the University of Pennsylvania.